Figma To Webflow
After reviewing the four webites the client provided I got started building the wireframes in Figma. Once he agreed to the designs, I used Figma to Webflow to transfer the variables into Webflow to speed up the process. I turned the project around rather quickly, and was able to get things up and running sooner than expected.
Slow Velocity Built For All Devices
Once the website was built and looked great on all devices we launched the project. I also held a Zoom meeting where I walked my client through how to use the CMS I set up for the project, as well as the Zapier integration. On that call I answered any questions he had and made sure he was armed with the information required to maintain and update the website on his own going forward.
How The Website Teaches Users
One of our main goals with the website was to educate users on the benefits the app provided. The entire website focuses on highlighting the many benefits that can be gained from an app like Slow Velocity. From increased confidence, drive, the ability to achieve more goals, and even personalized 1-on-1 coaching sessions with the owner.
How The Website Is Designed To Drive Downloads
The primary goal with the website was to funnel users through to download the app. Essentially all CTAs currently lead to the app so that users can make accounts, sign-up, and begin to make the appropriate changes to see a positive impact in their lives. No SEO campaign was conducted on the website so there isn't much traffic, but the website does serve as an educational tool to guide people to the app.
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Frank - Owner
Devin's strategic acumen around creating a marketing website for my project was extremely helpful. From what tools to use to how to setup the Zapier pipeline for blog signups. Additionally, I appreciated Devin's work style - he listened closely, made adjustments quickly, and gave me confidence in the final product. I plan to work with Devin again in the future :)
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